Saturday, 3 October 2015

Spotlight on Luxury Legs

Luxury Legs have created a unique profile in the hosiery retailing scene in the UK. With their focus on premium brands, quality and first class customer service, they have developed a stand-out profile.

Luxury Legs have also been great supporters of the Hosiery For Men blog. We were really pleased to be able to interview the co-founder of Luxury Legs Stephen Sheldon recently.

Can you provide Hosiery For Men readers with some background to Luxury Legs? When did the business start and how has it developed?
Luxury Legs started trading in June 2013 and was founded by Madelaine and Stephen Sheldon, who combined have over 50 years experience in the industry. Their previous business was operating the Wolford Partner Boutique in London’s South Molton Street plus the website, selling Wolford products.

It was therefore a natural progression to open a multi brand ecommerce site specialising in the world’s leading premium brands of hosiery.

In a crowded online hosiery retailing market what is unique about Luxury Legs?
Specialising in only premium quality brands is our USP. We also love natural fibres.

Do you have many male customers at Luxury Legs? Are they buying for their partners or themselves?
We have loads of very loyal male customers, probably around 40%. Many buy for their partners but also lots for themselves.

Are there any particular items that you have in stock that you feel you can recommend for men this autumn and winter?
Ooh that’s a difficult one! We have so many fantastic new products.

What I do particularly like are the Wolford Velvet Sensation Tights (arriving soon). Wolford produced them first as leggings and they are a best seller. These tights/leggings have micro fleece on the inside so are very soft and warm.

The other product which has started to sell really well is the Falke ‘Seasons’ Cotton and Cashmere Tights. The quality and feel is amazing and at £22.00 they are a great price!

The Gerbe Futura 40 Denier Tights are also a good choice. It has a really deep flat waistband and is very generously sized. It also has a light graduated support so is perfect for those who are on their feet all-day. It is an undiscovered gem except for those in the know!

What kind of service will male customers receive at Luxury Legs? Do you welcome enquiries and requests for advice? 

We are more than happy to give advice. All customers male and female receive great service. We have just produced our second brochure too and are happy to send that to anyone as well.

There is always quite a lot of media interest in the subject of tights for men. What are your thoughts about the greater visibility of men buying and wearing tights?
The more exposure the better! I am often asked about how many men we sell to and when I explain that men actually like to wear tights, some people are actually shocked. I think recent press articles will help remove this stigma.

To men thinking about trying tights, what would you say are the main benefits of wearing them?

Warmth, comfort and the ability to enjoy and share in the experience that quality hosiery brings.

What are your plans for the future at Luxury Legs? Have you considered stocking a range of men’s tights, or curating a selection of tights that are recommended for men?
At present we have no plans to stock the men’s ranges. We have sampled quite a few products but feel the quality doesn’t quite match up to some of the wonderful labels we sell. We have recently introduced MaxMara and other new collections are arriving all the time. We love the winter!

Thanks for speaking to Hosiery For Men Stephen. We hope readers of the blog will takes a look at what is available at Luxury Legs and also that they will make contact if there is anything they need to know more about.

We wish all the colleagues at Luxury Legs a successful autumn and winter season. 

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