Tuesday 14 September 2021

Introducing Les Belles: Tights For Every Body And All Genders (Part 1)

Les Belles are a US-based hosiery brand offering sustainable, run-resistant tights for every body.



To coincide with the relaunch of the Les Belles website which showcases their range of tights, we spoke to Les Belles founder Cecile Antier. Here is Part 1 of our interview.



Can you tell Hosiery For Men readers about Les Belles. Why did you create the brand?

Les Belles is an ultraluxe yet pocket-friendly tights brand on a mission to make tights for every body and all genders in a sustainable and responsible way. We’re forever inclusive, never conventional, a bit mischievous and a lot independent.

Our collants (that’s French for tights) are reimagined: 100% recycled, buttery-soft, "partially" seamless (i.e. our "basic" collection and some of our patterns are seamless), vegan and made with perfect-fit 3D-knit technology in an emissionless, zero-waste factory in Italy. Our goal is for all “Belles” (our customers)—he, she or they—to step effortlessly into their comfort zone and feel unapologetically themselves in our tights.




I was born and raised in France, a country filled with affordable, easy-to-find, très chic collants, and I was shocked to see what the US had to offer. I’d either pay $40 to $60+ for a nice, durable pair or $5 to $8 for ones that would annoyingly (and embarrassingly) run on first wear, fall and itch. And it was incredibly hard to find quality brands that prioritized sustainability and inclusivity (two things I value), so I created my own.

I aimed to bring my French tights experience to the US by offering comfortable, on-trend, high-quality collants at an accessible price. And I wanted them to be Earth-friendly and enjoyable to wear for all sizes, genders and personalities. By merging science and fashion, we’ve successfully created a superior, completely liberating, consciously crafted tights to live in and breathe in.

Love is Les Belles is love. We stand for self-care, self-expression and the freedom to just be you. Qui vivra verra, as we say in French.



How does the Les Belles subscription plan work?

It’s pretty simple: All you have to do is pick 1 to 4 pairs, select your style(s) and size, and voila! Comfy, chic collants will be delivered to your door (in a cute recyclable packaging) at a discounted price every month. You can pause, change or cancel at any time. No stress. No commitments. You can customize the recurrence, and mix and match our Sheers and new limited-edition monthly pattern drop. 

Prices start at $14.40/month for 1 pair (which is 20% off the regular "eshop" prices) and includes free US shipping and taxes. For now, international shipping is an extra $10.

Subscribing takes less than a minute. You can literally do it before falling asleep. I wish I had a service like this when I was a corporate lawyer. With a monthly Les Belles subscription, our goal is that you can check “shop for tights” off your to-do list for good.



What tights are currently available from Les Belles? What features do they have?

All of our tights are buttery-soft, unisex, available in wide range of sizes (XS to 3XL - in American sizes) and made of 100% double-covered recycled yarn (by industry-leader Fulgar, of course). Currently, we have two deniers: 20 (Sheer) and 50 (Semi). And we’ll be launching a warmer 80-denier Opaque in November. Crafted with the highest-quality of eco yarn on the market, our tights are made to last, which is step 1 of sustainability.

The Sheer is available in four skin tone-blending hues (Naturel 01, 02, 03 and 04) and Noir.

  

  

The Semi comes in Noir and Bleu. All are seamless, have a cozy no-roll/pinch/sag 3.5 in /9 cm waistband and are reinforced at the toe.






In addition to our not-so-basic Sheer and Semi classics, we’re dropping a limited-edition “extra” patterns every month. Subscribers are guaranteed to get it. Other Belles will have to snap them before they're gone. Note: Most of our patterned tights have flat seams; some are seamless. All are eco luxurious. And we sell really cute socks and other merch made of recycled and/or ultraluxe organic materials, too!

Stay tuned for Part 2 of this feature.

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