Thursday, 26 November 2015

Tights for men launched at My Tights

My Tights, one of the UK's leading hosiery retailers, is launching a new section of their website focused on tights for men.



This is a great step forward for the visibility of men's hosiery, with another significant retailer showing their commitment to the male market.

My Tights aim to develop a first class service to men buying tights, and their partners buying for them.

There will be a special, regular newsletter for male customers. If any readers wish to receive this send an email to jack@mytights.com.



The tights for men section of My Tights will focus on a specially curated range, including top women's and unisex tights from Falke, Wolford and others, as well as tights and leggings specifically made for men by the German brand Glamory. More men's tights will be added soon.


Early reports indicate that the Glamory range is extremely popular and selling fast!

 

 

Hosiery For Men has been working closely with My Tights to plan this launch. We have written an Advice Guide for men buying tights for themselves. You can also read a Q & A session that My Tights did with us.

To coincide with the launch, we interviewed My Tights about the new site.

It's exciting news that as we move into the colder weather in autumn and winter, My Tights plan to launch a dedicated section for men's tights. Why did you decide to do this?
We think so too! We’ve always tried to cater for all of our customers, including sourcing items that are difficult to find on the high street. One trend we’ve noticed in recent months is that the demand for men’s tights is greater than ever, so it makes perfect sense to respond to this sector of the market and become the ‘go-to’ place for male hosiery.

What will be unique about the men's tights shop at My Tights?
It’s unique in the sense that we aim to create a dedicated zone only for men, which many of our competitors don’t have. As well as stocking male products, we’ll also have a host of advice pages, supporting our male customers on how to find the perfect pair. This kind of information that isn’t widely available elsewhere.

There is also quite a lot of media interest in tights for men. What are your thoughts about the greater visibility of men buying and wearing tights?
It’s long overdue in our eyes, especially as men were wearing tights before women! We hope that with more and more brands creating ‘male specific’ products, that much of the derogatory and sarcastic media attention will turn to positive over time. Maybe in the not too distant future, seeing men in tights will be as common as women!

To men thinking about trying tights, what would you say are the main benefits of wearing them?
The obvious benefits of wearing tights now that it’s late November would be the warmth. There’s nothing like the feeling on a cold morning of pulling on a pair of thick opaque tights. We constantly see labourers on the train wearing tights beneath their shorts or work trousers, so you’re not alone. 

If you’re worried about what people think, a pair of thick black opaques will look just like socks beneath your clothes, so nobody has to know, either!

Practicalities aside, tights also feel great against the legs, and if you’re somebody to experiment with fashion, tights are the perfect finishing touch to your outfit. Don’t be afraid to experiment with different types of hosiery either – we find that some men prefer tights, others hold ups, it’s very subjective.

What do members of the team at My Tights particularly recommend that men should buy?


Nikki: Lots of our male customers opt for the Falke Shelina Tights, and it’s easy to see why. Generous enough to accommodate a male frame, they feel lovely and smooth against the leg and are the best on the market for a natural ‘no-tights’ look.



Another great option are the Wolford Satin De Luxe Tights. They’re a little pricier, but worth every penny thanks to a lovely shiny finish. What’s more they’ll last for years. If you’re on a budget, a good alternative are the Jonathan Aston Gloss Opaque Tights, which offer the same look but at a more friendly price.




The Levante Class Tights are a very popular everyday sheer. They come in a great range of shades and the glossy sheen makes them comfortable under trousers. Sizing also goes up to Extra Tall.




I also recommend that men look at tights from Wolford, Falke and Oroblu. These are all great quality and come in larger sizes.


Jack: Anything from Falke is a guaranteed hit with our male customers. They have a unique knack of being stylish, durable and high quality. You really can’t go wrong with them. At the moment it’s still quite warm outside, but when the temperatures inevitably drops, the Falke Warm Deluxe Tights are a great option. They’re made using 400 needles to conserve heat, so really are one of the warmest options around. We’d also recommend trying some of our new Glamory styles. They are new to My Tights and already selling well.



2 comments:

  1. Wonderful post, and groundbreaking action in the hosiery world! Much respect.

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  2. love wearing tights I buy tights made for women because better variety of colors mens tights have a habit of being the same old blah earth colors

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