Sunday, 24 July 2016

Introducing TightsPetite: Part 1

TightsPetite are a small new UK based startup, with a mission to provide customers with effortless, straightforward, time-saving hosiery shopping experience.



They have sent us a selection of tights by the Gabriella brand to trial and review. Reviews of these styles will appear shortly.

We recently interviewed Virag Fejeregyhazi, operations manager at 
TightsPetiteWe are really pleased to now publish the first part of our TightsPetite and tell the world about this great new online retailer.

Can you provide Hosiery For Men readers with some background to TightsPetite? When did the business start and what are you aiming for?


We are a small UK based startup, founded and managed by a dedicated, always curious and hard-working duo coming from financial and IT backgrounds with a passion for quality hosiery.

Our mission is to provide our customers with effortless, straightforward, time-saving hosiery shopping experiences. 
TightsPetite offers bite-sized, curated collections, selected from a couple of European manufacturers, hence the business name “Petite”. To be even more concise, we like to call it “the fine dining for hosiery”. We created our store to resemble a sophisticated boutique, with a keen eye for details and presentation.

TightsPetite’s online store launched in May 2016, though we have been trading on eBay since 2015. We're in the phase of building up our client base and putting the company on the map for potential customers.

We are mostly reaching out to busy working individuals, fashionistas and gift shoppers. More generally, we'd like to approach people who consider wearing hosiery as a versatile, fashionable, cosy wear, a great tool of self-expression. Social media is a great platform for us to find these specific audiences. 


Saying that, we obviously welcome all customers from all around the world, providing
reasonable shipping fees and internationally accepted payment methods like PayPal, and VISA, MasterCard and American Express card payments via Stripe (Shopify Payments)

In a crowded online hosiery retailing market what is unique about TightsPetite?


When you live in London or any other big metropolis, you’re forced to keep a tight schedule and manage your time as efficiently as possible. We had these type of urbanites in mind
when creating our store. Helping them to effortlessly and effectively find just the right products. Our user experience aims to communicate easy, but sophisticated choices.

Navigating through a huge selection of brands and products might be confusing and hard to process for some. We would like to think that some people prefer special, tailored shopping, where products are curated and presented with care.

We do put a strong emphasis on the imagery, the copy and the detailed size-guides, so our users get all the information easily in order to find their favourite products.

Are you planning to welcome male customers buying tights for themselves?


Yes, we definitely welcome them, to be honest a large percentage of our current customers are male. The convenience and privacy of online shopping is surely an encouraging force. With male hosiery getting more popular and culturally accepted we will do our best to recommend to and support those who would like to try this type of clothing.

Are there any particular items that you have in stock that you can recommend for men?


We would recommend Gabriella’s higher denier microfiber opaque tights. They have a feather soft, smooth feel and are made with a light material.

  
 


The Fiore Elin 10 Denier is a high waist, classic pair of matt tights, ideal for warmer spring or summer times.



For everyday uses, the Donna BC Italian tights are worth a go. They represent the classic, reliable, natural look in our collections.



We also have to mention that Cecilia de Rafael’s Seamless Tights and the Gabriella Hipsters Exclusive20 Denier Low Waist Tights are the most popular styles with our male customers.





The Fiore Raula 40 denier Gloss Tights are extremely comfortable and super silky, though they might be a bit too much of exhibitionist choice for some!



What kind of service will male customers receive at TightsPetite? Do you welcome enquiries and requests for advice?


As part of our future improvements, we will introduce recommendation tools to make male shopping choices easier. Apart from this, men will receive the same professional service as women do, like discrete packaging and fast delivery times.

Good communication, appropriate, quick personal responses to enquiries and requests, fair shipping costs and return policies are key parts of our service for all our customers.

Stay tuned for part 2 of our feature on TightsPetite.

No comments:

Post a Comment